Promotions Manager (iGaming)

About The Role

We are looking for an experienced Promotions Manager to lead the development and execution of bonus and promotional strategies for our iGaming platform. This role is critical in designing engaging offers that drive player acquisition, retention, and revenue growth while ensuring a profitable and data-driven approach. The ideal candidate will have a strong analytical mindset, deep understanding of bonus mechanics, and experience in Tier 1 regions.

Key Responsibilities

• Develop and implement bonus structures and promotional campaigns to maximize player engagement and LTV.

• Conduct economic analysis of issued bonuses to optimize campaign efficiency and ensure profitability.

• Design and monitor promotional KPIs (bonus costs, conversion rates, wagering activity, ROI) to continuously improve performance.

• Research and analyze industry trends, competitor promotions, and best practices to maintain a competitive edge.

• Collaborate with CRM, marketing, and product teams to align promotions with user segmentation and player lifecycle strategies.

• Work closely with finance and risk teams to balance promotional impact and prevent bonus abuse.

• Oversee bonus automation and campaign setup through internal tools and third-party CRM platforms.

• Optimize gamification mechanics, loyalty programs, and seasonal promotions to increase player retention.

• Create detailed reports and post-campaign analyses to identify areas for improvement and new growth opportunities.

Requirements

• 2+ years of experience in a promo, bonus, or CRM role within iGaming.

• Must have experience working with the Tier 1 regions.

• Strong understanding of bonus mechanics, wagering requirements, and player incentives.

• Experience in analyzing promotional campaigns and optimizing bonus structures.

• Proficiency in data analytics tools (Excel, BI platforms) to track bonus performance.

• Knowledge of CRM and marketing automation tools (Customer.io).

• Experience working with cross-functional teams (finance, product, and marketing).

• Strong understanding of risk management and anti-fraud practices related to bonuses.

• Fluency in English is a must; Turkish or Russian/Ukrainian is a plus.

• Background in game mechanics, loyalty programs, or gamification strategies.

• Experience in managing seasonal and VIP promotions.

• Ability to work in a fast-paced, high-growth environment with a hands-on and analytical approach.

Location

Our in-house team operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)

• Critical Thinking Assessment (10 minutes)

• Final Interview (60 minutes)

What We Offer

Join our team and enjoy a variety of amazing benefits! Check out just a few of the perks we offer below:

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.

• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.

• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.

• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.

• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.

Excited about the opportunity? Apply today!