Brand and Marketing Manager

Requirements:

• Bachelors Degree in Marketing, Advertising or related field.
• At least 3-5 years of working experience in the fields of Marketing and Communications in Food & Beverage industry.
• Good analytical skills, good listener, able to respond to results and consumer research.
• Drive for results and leaderships skills.
• Excellent understanding of the full marketing mix.
• Highly creative with ability to think out of box.
• Strong analytical skills and data-driven thinking.
• Comfortable working with numbers, metrics and spreadsheets.
• Excellent communicator, both verbally and in writing.
• Ability to work well with a wide range of people from different parts of the business and to manage different projects at the same time.
• Energetic and passionate about their product speciality, organised and methodical.
• Experience in identifying target audiences and devising campaigns that engage, inform and motivate.
• Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management.
• Up-to-date with latest trends and marketing best practices.

Responsibilities:

• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
• Planning and execution of all communications and media actions on all channels, including online and social media.
• Provides information by collecting, analyzing, and summarizing data and trends.
• Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitors share, and competitors strengths and weaknesses; forecasting projected business; establishing targeted market share.
• Expert in Sales, Marketing and Strategic Brand Development and activities.
• Planning & Develop communication coverage to increase brands value.
• Plan and manage marketing budget with post evaluation analysis.
• Monitor and identify market trends.
• Experience with digital marketing and social media.
• Overseeing and working together with Design Team to develop successful communication tools.
• Coach the team and get the best from everyone.
• Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues.
• Oversee marketing and advertising activities to ensure consistency with product line strategy.
• Monitor product distribution and consumer reactions.
• Brainstorm new and innovative growth strategies.
• Align the company around the brands direction, choices and tactics. 

Information :

• Company : NORMI
• Position : Brand and Marketing Manager
• Location : Jakarta Selatan
• Country : ID