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Brand Manager - Jakarta at Lemonilo

Posisi Brand Manager - Jakarta
Tayang 05 Jun 2026
Berakhir 05 Jul 2026
Perusahaan Lemonilo
Lokasi Jakarta | ID
Tipe Pekerjaan Full Time

Deskripsi Pekerjaan:

Informasi lowongan terbaru dari Lemonilo untuk posisi Brand Manager - Jakarta. If the Brand Manager - Jakarta di Jakarta sesuai dengan kualifikasi Anda, silakan kirimkan lamaran atau CV terbaru Anda langsung melalui portal lowongan kerja Jobkos yang telah diperbarui.

Harap dicatat bahwa melamar pekerjaan mungkin tidak selalu mudah, karena kandidat baru harus memenuhi kualifikasi dan persyaratan tertentu yang ditetapkan oleh perusahaan. Kami berharap peluang karier di Lemonilo untuk posisi Brand Manager - Jakarta di bawah ini sesuai dengan kualifikasi Anda.

As a Brand Team, you will be responsible for leading snack category growth in Modern Trade by driving brand strategy, executing 360° marketing campaigns, and building sustainable consumer demand.

What will you do?

  • Brand Strategy & Performance: Be directly accountable for the end-to-end category performance, including sales volume, market share, and brand profitability, encompassing COGS and margin.
  • Consumer Funnel Building: Craft the brand's Pekerjaan To Be Done (JTBD) and translate this into a comprehensive brand strategy and activation plan.
  • Growth & Advocacy: Build a robust consumer funnel from initial awareness all the way through to advocacy.
  • Profitability Management: Establish, maintain, and continuously analyze brand category profitability.
  • Data Diagnostics: Conduct regular and comprehensive sales performance reviews to diagnose issues and identify growth opportunities.
  • Cross-Functional Leadership: Act as the brand lead for cross-functional collaboration to ensure an integrated Go-To-Market approach across Sales, Supply Chain, and Digital Media.
  • Brand Development: Lead core brand development discussions for innovations and renovations to ensure brand consistency and share insights across channels, including but not limited to the development of new brands.

What are we looking for?

  • Proven 3-4+ years of progressive brand management experience within the FMCG industry.
  • Direct experience handling a Foods category, with Snacks or Confectionery being highly preferred.
  • Demonstrated success and deep understanding of the Modern Trade landscape (minimarkets, supermarkets, hypermarkets).
  • Experience in innovation project management will be a plus
  • Expert knowledge of the full marketing mix: Product, Price, Place, Promotion, Portfolio, ProPosisi, Partnership & Pack.
  • Robust business acumen with a clear focus on category profitability, COGS, margin, and pricing strategy.
  • Strong analytical skills with an affinity for numbers and data-driven thinking to accurately interpret sales performance and consumer panel data.
  • Proven ability to translate complex consumer and shopper research into clear, actionable consumer insights.
  • Fluent in both Bahasa Indonesia and English, for both written and verbal communication.

About Lemonilo

Since 2016, Lemonilo is a well-known leading health and wellness CPG (Consumer Packaged Goods) brand in Indonesia with a mission to make healthy living accessible through affordable, great-tasting products made with high standards and free from 100+ potentially harmful ingredients. Our products are distributed across more than 20,000 stores nationwide. We are growing fast and invite talents to build, learn, and create real impact at scale in a purpose-driven organization.

As a Perusahaan, Lemonilo is also deeply committed to equity, inclusion, and diversity. We welcome all qualified applicants and consider them for employment regardless of gender, race, ethnicity, color, disability, political opinion, sexual orientation, age, religion, health status, or any other status protected by applicable law.

Info Pekerjaan:

  • Perusahaan: Lemonilo
  • Posisi: Brand Manager - Jakarta
  • Lokasi Kerja: Jakarta
  • Negara: ID

Cara Mengirimkan Lamaran:

Setelah membaca dan memahami kriteria serta persyaratan kualifikasi minimum yang dijelaskan dalam informasi pekerjaan Brand Manager - Jakarta at the office Jakarta di atas, segera lengkapi berkas lamaran kerja seperti surat lamaran, CV, fotokopi ijazah, transkrip nilai, dan pelengkap lainnya sebagaimana dijelaskan di atas. Kirimkan melalui tautan Halaman Berikutnya di bawah ini.

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