Deskripsi Pekerjaan:
Informasi lowongan terbaru dari PT Auraluxe Indonesia untuk posisi Brand Manager – Beauty & Cosmetics. If the Brand Manager – Beauty & Cosmetics di Indonesia sesuai dengan kualifikasi Anda, silakan kirimkan lamaran atau CV terbaru Anda langsung melalui portal lowongan kerja Jobkos yang telah diperbarui.
Harap dicatat bahwa melamar pekerjaan mungkin tidak selalu mudah, karena kandidat baru harus memenuhi kualifikasi dan persyaratan tertentu yang ditetapkan oleh perusahaan. Kami berharap peluang karier di PT Auraluxe Indonesia untuk posisi Brand Manager – Beauty & Cosmetics di bawah ini sesuai dengan kualifikasi Anda.
About Auraluxe Indonesia and Our Workplace
PT Auraluxe Indonesia is a leading distributor and retailer of premium beauty, fragrance, and lifestyle products in Indonesia. We are committed to delivering world-class beauty and fragrance experiences through our portfolio of luxury and premium brands. At Auraluxe, we believe in innovation, excellence, and customer-centricity. We foster a dynamic and collaborative work environment where talented individuals are empowered to grow, make an impact, and contribute to the success of our brands. Through passion, integrity, and strategic thinking, we continuously strengthen our market presence and deliver exceptional value to our customers and business partners.
Job Description
Get to Know the Team
The
Brand Manager
plays a key role in building, developing, and strengthening the Posisiing of Auraluxe's brands in the Indonesian market. The role is responsible for developing and executing brand strategies that resonate with target consumers, increase brand awareness, build brand equity, and drive business growth. We work collaboratively with various teams, including
Commercial, Retail, E-Commerce, Operations, Finance, and Management , to ensure that brand strategies and activities are executed effectively and deliver a positive impact on the business. We are looking for an individual who is passionate about
beauty, fragrance, lifestyle, and brand development , with a strong strategic and creative mindset and the ability to translate consumer insights into relevant brand strategies and initiatives.
Get to Know the Role
We are seeking an experienced
Brand Manager
with a strong background and understanding of brand development and management within the
beauty, fragrance, or lifestyle industry . As a Brand Manager, you will be responsible for developing and executing comprehensive brand strategies to strengthen
brand awareness, market presence, consumer engagement, and business performance . You will develop the
annual brand plan, marketing strategy, campaign plan, and budget
based on business objectives, market trends, consumer insights, and competitor activities. In this role, you will manage various brand and marketing activities, including
product launches, integrated marketing campaigns, digital marketing, social media, KOL/influencer activities, events, retail activations, promotions , and other initiatives that support brand growth. You will also analyze
market trends, consumer behavior, competitor activities, sales performance, and campaign effectiveness
to identify growth opportunities and provide relevant strategic recommendations. In addition, the Brand Manager will collaborate closely with internal teams and external partners to ensure that all brand activities are aligned with established
brand guidelines, Posisiing, and communication strategies . You will also be responsible for monitoring
brand performance, marketing budgets, campaign ROI, and key business indicators , as well as providing regular reports and strategic recommendations to management. This role requires the ability to balance
strategic thinking, creativity, commercial awareness, and execution excellence . You will have the opportunity to make a direct contribution to building strong brands and driving sustainable business growth in the Indonesian market.
Job Qualifications :
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field Minimum of 3-5 years of experience in brand management,
preferably within the luxury cosmetics or beauty industry Proven track record in developing and executing successful brand strategies that drive growth and elevate brand Posisiing. Strong understanding of luxury market dynamics, consumer behavior, and premium brand standards. Experience in managing end-to-end product lifecycle, including product launch, campaign execution, and performance evaluation. Excellent analytical skills with the ability to interpret market data, consumer insights, and sales performance. Strong leadership and project management skills, with the ability to collaborate across cross-functional teams. Exceptional communication and presentation skills, both written and verbal. Highly creative with a strong sense of aesthetics aligned with luxury brand identity. Proficient in digital marketing, including social media strategy, influencer marketing, and e-commerce platforms. Ability to work in a fast-paced environment while maintaining attention to detail and brand consistency. Fluent in English, both written and spoken
Job Descriptions :
Develop and execute comprehensive brand strategies to strengthen brand Posisiing within the luxury cosmetics market. Lead the planning and implementation of integrated marketing campaigns across offline and digital channels. Manage the full product lifecycle, including new product development, launches, and post-launch performance evaluation. Ensure all brand communications and visual executions align with luxury brand identity, tone, and standards. Conduct market research and analyze consumer insights, trends, and competitor activities to identify growth opportunities. Collaborate with cross-functional teams (Sales, Product Development, Creative, and Retail) to ensure consistent brand messaging and execution. Oversee and manage brand budgets, ensuring effective alLokasi and ROI optimization. Build and maintain strong relationships with external partners, including agencies, influencers, and media. Drive digital marketing initiatives, including social media strategy, content development, and e-commerce optimization. Monitor brand performance through key metrics and provide actionable insights and recommendations. Lead, mentor, and develop the brand team to achieve business objectives and maintain high performance. Ensure excellence in in-store brand experience, including visual merchandising and customer journey alignment. Stay updated on luxury industry trends and innovations to keep the brand competitive and aspirational.
Info Pekerjaan:
- Perusahaan: PT Auraluxe Indonesia
- Posisi: Brand Manager – Beauty & Cosmetics
- Lokasi Kerja: Indonesia
- Negara: ID
Cara Mengirimkan Lamaran:
Setelah membaca dan memahami kriteria serta persyaratan kualifikasi minimum yang dijelaskan dalam informasi pekerjaan Brand Manager – Beauty & Cosmetics at the office Indonesia di atas, segera lengkapi berkas lamaran kerja seperti surat lamaran, CV, fotokopi ijazah, transkrip nilai, dan pelengkap lainnya sebagaimana dijelaskan di atas. Kirimkan melalui tautan Halaman Berikutnya di bawah ini.
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