SEO Specialist Content Writer

JOB FUNCTION

• Perform regular audits of website content to identify gaps, improve performance, and ensure alignment with SEO best practices and search engine algorithms.

• Write engaging, keyword-rich content for blogs, articles, landing pages, and website copy tailored to specific industries, including insurance and Syariah-compliant products.

• Use tools like Google Analytics, Search Console, or Ahrefs to monitor content performance metrics, including organic traffic, bounce rates, click-through rates, and keyword rankings.

• Test different content formats, headlines, and CTAs to optimize engagement and conversions, particularly for insurance lead generation and Syariah product inquiries.

• Experience on Industry-Specific Focus: Insurance and Syariah is a plus

SKILL REQUIREMENTS

• Proven experience in SEO strategies, including keyword research, on-page and off-page optimization, and link-building.

• Exceptional writing and editing skills with the ability to create clear, engaging, and persuasive content for diverse audiences.

• Ability to analyze data and derive actionable insights from SEO and content performance metrics.

• Experience with SEO tools (e.g., Ahrefs, SEMrush), analytics platforms (e.g., Google Analytics), and CMS platforms (e.g., WordPress)

• Familiarity with insurance products (e.g., health, life, auto) and Syariah-compliant finance is highly desirable.

• Understanding of Syariah finance principles and cultural nuances for Syariah-focused content is highly desirable.

EDUCATION LEVELInformation Technology / Information System major

Information :

• Company : Transcosmos
• Position : SEO Specialist Content Writer
• Location : Jakarta Selatan
• Country : ID