Social Media Specialist

PT Andare Prima Interasa | Jakarta Utara | ID
Job Description: Social Media Specialist

Position: Social Media SpecialistWork Location: PIK, Jakarta UtaraType: Full-time

General Description:The Social Media Specialist is responsible for planning, creating, and publishing content across all digital platforms. This role focuses on content development, KOL coordination, and performance tracking to ensure engaging, timely, and relevant social media output. The position supports campaign execution and plays a key role in maintaining the brand voice, growing audience engagement, and supporting lead generation via content.

Responsibilities

  • Content Planning & DevelopmentScriptwriting, visual briefs, hashtag research, trend tracking, and competitor analysis to prepare content calendars and creative briefs.

  • Content PublishingCaption writing, scheduling, and publishing on platforms (Instagram, TikTok, etc.).

  • KOL ManagementSupporting KOL activities by preparing briefs, reviewing drafts, and ensuring content aligns with brand messaging.

  • Content ExecutionAssisting with the execution of digital campaigns, including coordinating and conducting content shoots.

  • Performance TrackingMonitoring social media content performance and reporting on growth, reach, and engagement metrics.

Qualifications:

  • Min. 2 years of experience in Social Media or Digital Marketing

  • Strong understanding of social media trends, audience behavior, and platform algorithms (Instagram, TikTok, Facebook, etc.).

  • Skilled in creating engaging captions, scheduling content, and managing publishing calendars.

  • Experience using social media management tools (e.g., Meta Business Suite, Later, Buffer).

  • Ability to support content planning by contributing ideas, doing hashtag research, and assisting in creative briefs.

  • Familiarity with influencer/KOL collaboration processes, including outreach and content coordination.

  • Detail-oriented with strong organizational skills for managing content pipelines and tracking publishing status.

  • Bonus points for previous experience in Digital Agency


Information :

  • Company : PT Andare Prima Interasa
  • Position : Social Media Specialist
  • Location : Jakarta Utara
  • Country : ID
Next Process

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Post Date : 2025-06-16 | Expired Date : 2025-07-16

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