Brand Marketing Manager

This is a full-time on-site role for a Brand Marketing Manager located in Jakarta, Indonesia. The Brand Marketing Manager will be responsible for developing and implementing marketing strategies to promote Boga Groups 12 brands, collaborating with the marketing team, and analyzing market trends to drive brand awareness and growth.

• Plan all marketing & brand strategy, programs and communication to build the assigned brands awareness & to optimize brands performance, both offline & online.
• Actively researching for market, trend, competition & customer insights to drive winning brands strategy.
• Optimize partnerships with key partners (online platforms, banks, and other potential partners) to drive awareness, transactions and sales.

Minimum Qualifications: This role is a perfect fit for creative minds that understand 360 planning to drive awareness & traffic, thus a min. 3 years experience in brand building & growing awareness is required. Passionate about food & the industry is definitely a must. Having F&B or agency background will be a plus point.

• Bachelor Degree or Diploma Degree
• Min. 3 years experience in the same role
• Strong industry netwoking analytical & ROI Driven
• Communicative, Creative, & High Achievement Mindset
• Marketing Strategy and Brand Development skills
• Digital Marketing and Social Media Management skills
• Experience in Marketing Campaign Planning and Execution
• Strong Analytical and Problem-Solving skills
• Excellent Communication and Interpersonal skills
• Ability to work in a fast-paced environment and meet deadlines
• Previous experience in the Food & Beverage industry is a plus
• Bachelors degree in Marketing, Business Administration, or related field

Boga Group operates over 100 restaurants and outlets as of early 2022, employing more than 5,000 skilled professionals. By the end of 2022, the number of outlets is expected to reach 162. This rapid expansion is driven by the groups commitment to high-quality ingredients and exceptional service, setting it apart in the industry. Boga Groups diverse portfolio includes Bakerzin, Pepper Lunch, Paradise Dynasty, Shaburi, Kintan Buffet, Shaburi & Kintan, Putu Made, Kimukatsu, Yakiniku Like, Ocean 8, Loaf Bun, Ebiga, and Ocean 11. These brands cater to customers across Indonesia, including major cities such as Jakarta, Bandung, Surabaya, Yogyakarta, and Bali. The group also operates Boga Catering, a premium catering service.

Information :

• Company : Boga Group
• Position : Brand Marketing Manager
• Location : Tangerang
• Country : ID